The MIPIM-2013 real estate show became the first venue where a revolutionary new presentation solution based on virtual holographic mockups was revealed. The Hals-Development real estate development company exhibited its projects using the NettleBox virtual reality display system by Nettle.
MIPIM, the prestigious international real estate event, was held on March 12-15 in Cannes. According to the official press release it brought together 20,000 guests from 79 countries.
MIPIM is the largest and the most prestigious international exhibition venue for real estate and it has traditionally attracted the market leaders and trend setters in presentation solutions.
The display by NettleBox was featured at the stand of the Hals-Development
real estate development company that presented a number of its projects, including a new mixed-use complex called the IQ-quarter
at the Moscow City International Business Center. For this presentation Nettle designed holographic mockups with animated features and interactive options controlled via a touchpad.
The presentation solution developed by Nettle attracted a lot of visitor attention during all four days of the show.
The holographic virtual mockups presented at MIPIM-2013 usher in a new era in architectural visualization technology.